Key Point Academy

Key Point Academy is a Pre-School, Elementary, and High-School located in Miami’s prominent downtown neighborhood. The school caters to international families. As such, it was necessary to differentiate Key Point Academy from its American competitors through their corporate identity. This differentiation was accomplished by highlighting their European qualities and focusing the school’s multicultural environment through a distinguished personality.

Our Role Strategic Positioning, Visual Identity, Brand Implementation
Location 2014
Year
Miami

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